South Holland, IL US | Work from home flexibility TELECOMMUTE US
Title: Brand Manager
Location: South Holland, IL (hybrid)
Our client is one of the largest meat distributors in the US with a strong reputation for quality and innovation. As a Brand Manager, you will be responsible for one of the three major branches underneath the parent company, leading the development of new and innovative products, and managing the competitive product/brand reviews.
- Develop and implement marketing strategies to drive sales and increase brand awareness.
- Lead the development of new and innovative products in collaboration with cross-functional teams.
- Manage competitive product/brand reviews to identify opportunities and develop strategies to enhance the brand's competitive position in the market.
- Manage the P&L for the brand and ensure that financial targets are met.
- Build and maintain relationships with external vendors, suppliers, and partners to ensure the brand's success.
- Develop and execute marketing plans, including advertising, promotions, and public relations activities.
- Provide leadership and direction to one direct report.
- Conduct market research and use consumer insights to inform brand strategy and product development.
- Manage the brand's digital presence, including social media, e-commerce, and other digital channels.
- Monitor and analyze sales data and market trends to identify opportunities for growth and optimization.