Digital Manager, Ad Ops
New York, NY US
Job Description
Digital Manager, Ad Ops, New York, NY (hybrid)
We are currently seeking an Ad Ops Manager for a rapidly growing media agency in NYC. This is an amazing opportunity for someone to make a name for themselves in the industry with this progressive and growing agency. The position will work across a variety of high-profile national and global accounts, supporting campaigns across the agency. This position will manage a team, so previous management experience is preferred. The agency is growing fast and represents an employee-centric work culture with many rapid promotions.
Overview & responsibilities
The manager will be responsible for campaign management, quality assurance, and campaign delivery. You will work with both internal teams and clients to ensure campaign objectives are met.
- Manage trafficking of all placements in the ad-serving platform and confirm launch success
- Liaise with clients and external agencies to ensure campaign setup and tracking are implemented following the correct procedures
- Create, advise, and overlook tagging structure. Issue and QA floodlights for site tagging.
- Audience creation in Campaign Manager (ad server level) Manage daily campaign maintenance, including internal questions regarding tracking and status of various campaigns
- Manage and issue campaign performance reports and share results across teams to ensure progress
- Provide analytics-based strategic insights and direction to aid in the development of media & communications initiatives
- Maintain Ad Ops processes and best practices
Required Skills
- 3-7+ years of digital experience at an agency working within ad operations
- Adept at Double Click Campaign Manager (DCM)
- Bachelor’s degree, preferably with a concentration in advertising, marketing, economics, finance, computer science, mathematics or engineering
Preferred Skills
- Site tagging/GTM experience
- Google Analytics / Adobe or another site-level analytics tool
- Data visualization: Data Studio/Datorama/Tableau
- Experience with DSPs: Appnexus, Tradedesk, Mediamath, etc.
- Understanding of any 3rd party vendor integrations Viewability/Brand safety, brand lift integrations, or DMP tagging
- Financial Services experience
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Meet Your Recruiter
Bettina Thorn
Sr. Recruiter
Established in 1998, ad+one is comprised of hand-picked recruitment professionals with over 30+ years of combined recruiting experience serving the advertising and media agency industry nationwide. We pride ourselves on having access to hard-to-find talent and the hottest job opportunities in the industry. Our focus is on positions in Account Management/Client Services (digital/traditional) as well as Media (digital/traditional), Search Marketing (PPC/SEO), Programmatic, Paid and Earned Social Media and Big Data/Analytics.