Digital Media Director, Client Service

San Francisco, CA

Posted: 12/05/2018 Industry: Advertising Job Number: BT11.13.3

Our client, a progressive, forward thinking digital media agency in San Francisco is growing and looking to add to their team.  We are seeking a Digital Media Director, focused in client management,  with deep experience in paid search, social and programmatic initiatives.  Excellent corporate culture and competitive benefits make this opportunity truly unique! 

 The Client Services Director, acting as the strategic senior thought leader on behalf of Enterprise Accounts will:

  • Manage a successful, integrated team through high level strategic insights and analytics to drive marketing and media planning decisions for client to deliver on marketing objectives
  • Be a champion for client and continually strive to find innovative solutions that build the brand while fostering the client relationship
  • Provide expertise and leadership in performance marketing, across all digital performance advertising channels including SEM, social and display advertising
  • Lead and develop annual account plans and create clear accountability measures that ensure client and agency financial and business success
  • Represent and promote the interests of agency internally and externally
  • Independently manage and grow the client’s P&L
  • Effectively motivate, lead and train the entire client agency team to maximize shared objectives

 

Key Competencies

Media/Business Acumen

  • Extensive knowledge of the media and marketing business, demonstrating a depth in performance-based marketing results across all channels through ROI, analytics, brand, strategic planning, and buying and planning
  • Track record in being a category expert and business strategist
  • Demonstrated experience with tracking data both quantitative and qualitative
  • In-depth experience with integrated marketing programs including strategic development, analysis and implementation

Leadership/Client Partnership

  • Demonstrated leadership success in a previous senior client service and account management role
  • Articulating a clear and compelling vision to direct and maximize the team where all roles and responsibilities are well defined, understood and managed
  • Takes appropriate risks and make tough decisions required
  • A dynamic personality who can manage with a culture of ‘constructive conflict’
  • Needs to be confident in their abilities and able to state the agency position on sound facts
  • Maintains a high level of service to client, has credibility and a record or delivering results
  • Expertise in marketing and sales; knowledge of marketing strategy and tactics; and consultative sales techniques
  • Relationship builder, demonstrating an ability to listen and respond to a wide variety of constituencies from CMO to channel managers
  • Track record of strength in business development and financial account growth
  • Exhibits sound business judgement to navigate through everyday client and team challenges and commands respect (and authority when needed)
  • Ability to foster an optimal environment for idea generation and creative innovation

Financial Management

  • Experienced at managing budgets and the client P&L successfully
  • Able to forecast and develop an integrated account plan, collaborating with internal financial team

Communicator

  • Strong communicator and presenter, able to present and articulate persuasive and cohesive presentations and points-of-view that ultimately close the sale
  • Ability to effectively resolve conflict, both internally among functions and externally with advertising agency partners and media partners
  • Ability to listen and motivate account team members to achieve shared goals
  • Trusted advisor to client counterparts that is seen as a vital part of their team; represent the voice of the client within
  • Candidate communicate who can organize, clarify and communicate complex ideas quickly, succinctly and accurately to and from the client

Knowledge Management

  • Knowledge and understanding of client’s business/current issues and marketplace trends/emerging trends
  • Knowledge of agency capabilities, including ad tech stack and strategic partnerships

Required Skills

  • Director should ideally have extensive, diverse marketing and media experience on both the corporate and agency side in media
  • Background in performance advertising, direct response in addition to hands-on experience in leading successful, performance-based strategic campaigns that drive cost-per-action results
  • Highly analytical and creative mind in strong communication skills with experience in building and managing a team through a use of excellent communication and interpersonal skills
  • Possesses a desire for excellent and a passion to success in a fast moving and ever evolving environment where everyone is expected to be hands-on

 

#LI-BT1

 

Bettina Thorn
Sr. Recruiter

Established in 1998, ad+one is comprised of hand-picked recruitment professionals with over 30+ years of combined recruiting experience serving the advertising and media agency industry nationwide. We pride ourselves on having access to hard-to-find talent and the hottest job opportunities in the industry. Our focus is on positions in Account Management/Client Services (digital/traditional) as well as Media (digital/traditional), Search Marketing (PPC/SEO), Programmatic, Paid and Earned Social Media and Big Data/Analytics. 

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